Who’s watching the Watchmen in PlayStation Home?

Sharing more details about the exciting project I’m working on with Picture Production Company: Watchmen in Sony PlayStation Home. ≠)

From PPC:

So, this morning SCEE announced that all those PS3 owners eager to get their virtual feet into Home can do so from tomorrow.

Within the announcement are a few of the initiatives we have had up our sleeve for Watchmen in Home. We have been busy building T-shirts, avatars and even apartment Doomsday clocks, which will be available from January ahead of a very special event taking place in February.

Here’s the official blurb via Kotaku:

Starting with the release of the highly anticipated film, Watchmen, Paramount Pictures International will use PlayStation® Home to promote its latest films. Initially, PlayStation® Home residents will be able to view an exclusive video greeting from Watchmen Director Zack Snyder as well as the latest Watchmen trailer. A selection of virtual Watchmen merchandise e.g. T-Shirts with the smiley face logo, Doomsday clocks and character statues, will also be available in the New Year, ahead of an exclusive Q & A event where cast and filmmakers will meet selected press and competition winners fans within the Watchmen themed environment.

In the meantime, we have added a nice little exclusive introduction from Zack Snyder to the full length trailer already showing in Home. Here is a little video sneak peek of how it looks.


ROLE: Creative Strategy, Experiential Producer, Machinima Director/Producer, Avatar Design
AGENCY: Picture Production Company
CLIENT: Paramount Pictures International