STAR TREK Q&A in PlayStation Home with JJ Abrams, Chris Pine, and Zachary Quinto [machinima & pics]

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On April 20th, STAR TREK director JJ Abrams and stars Chris Pine (“Kirk”) and Zachary Quinto (“Spock”) visited Sony PlayStation® Home for an exclusive Q&A with select press and bloggers from around the world. The event was broadcast live via Ustream with interactive chat via CoveritLive at http://www.startrekfankit.com/playstationhome.

I am working on the STAR TREK campaign with Picture Production Company who produced this machinima featuring some of the highlights from the Q&A. My pics of the event can be viewed below.

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Zachary Quinto, JJ Abrams, Annie Ok, Dan Light (moderator), and kingthom.

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Chris Pine, Zachary Quinto, JJ Abrams, and Dan Light (moderator).

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Chris Pine, Zachary Quinto, JJ Abrams, Dan Light (moderator), and kingthom.

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Chris Pine, Zachary Quinto, JJ Abrams, and Dan Light (moderator).

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The Q&A starts to draw to a close and guests rise from their seats.

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The Q&A guests start to break out in spontaneous dancing.

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The Q&A guests enjoy the spontaneous dance party.

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The spontaneous dance party winds down after the filmmakers depart.

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Post-Q&A roundtable with press and bloggers.

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ROLE: Creative Strategy, Experiential Producer, Machinima Director/Producer, Avatar Design
AGENCY: Picture Production Company
CLIENT: Paramount Pictures International